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T- shirt Designs I made for a Truck Driving School giveaway T-shirts
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Jordan Racing concept.
What if Jordan Brand launched its own racing team? We imagined the full launch, from the Speed Demon campaign and posters to a telemetry inspired website, racing streetwear and a flagship research facility. Basketball heritage meets Formula 1 speed.
Designed by Studio /03
Concept project, not affiliated with Nike or Jordan Brand.
Art Direction, Brand Identity, Campaign Design, Web Design, Poster Design, Apparel Graphics, Motorsport, Concept
The grayscale with that one red accent keeps the whole system tight. Telemetry style site is a smart touch.
Which feels more established to you?
22 voted
30%
52 voted
70%
74 votes
Closed
Which stage takes you the longest?
✏️ Sketch: too many options, and all of them look good
🎨 Color: cracking a safe, looking for the combination that clicks
✨ Final: nothing left to decide, just do it well and listen to the client
I’m team color 🙋
Team color here too. Cracking a safe is the perfect metaphor, finding the combination that clicks is where all the hours quietly go. The three color variants prove how much one palette changes a character's whole personality.