For the SVGator Challenge, I wanted to create something more than just another animated advertisement. My goal was to design a reusable Instagram Reel template that could be adapted to different brands, products, and campaigns without rebuilding the entire animation.
Commercial real estate storytelling goes beyond showcasing buildings.
This project combines aerial drone footage, animated maps, and motion graphics to communicate property locations, surrounding developments, and commercial opportunities.
The goal? Turn complex property information into a clear and engaging visual experience.
What's more valuable in commercial real estate marketing: showcasing the property itself or communicating the opportunities surrounding it?
The map idea is smart. For a commercial buyer the location story matters as much as the building, and showing the surrounding developments answers the question before they ask it.
AI for the masses, craft for the rich. What do you think about this? 👀
Brands like Dior or Prada invest in hand drawn animation, where you can feel the time and the hands behind it. Meanwhile Coca Cola makes its Christmas campaign with AI.
When anyone can generate “perfect” in seconds, the human touch becomes the distinctive thing.
Is AI becoming the look of mass market, while craft becomes the new luxury? 🤔
Created eye-catching social media creatives for a snack brand, focusing on mouth-watering visuals, bold typography, and engaging layouts.
The designs highlight product appeal, grab audience attention, and help the brand promote its snacks, offers, and new launches effectively across social media.