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Hey everyone 👋 I’m Martins. I’m a designer and Head of Branding and Marketing, Nerivo Lab, but outside of work I’m just trying to build good things and live well. Faith is a big part of my life and how I think about work, people, and purpose. It keeps me grounded when things get noisy.
I care a lot about craft, showing up consistently, and sharing the mess of the process, not just the nice looking outcomes. Still learning, still figuring things out, still grateful to be doing this. Really happy to be here and looking forward to getting to know more of everyone around!
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Your work is insanly good I love it
A nameless product with paying clients but zero brand presence.
How do you take that public?
Before:
→ White-label tech with no positioning.
→ Couldn't pitch publicly or attract new clients.
After:
→ A complete brand identity that positions Dalia as local experts in supporting banks and retailers manage payment systems by tracking the full transaction cycle.
→ Now they can present at conferences and local fairs, close deals with brand materials, and attend Mobile World Congress with their product.
My job was to make smart tech visible and approachable.
Building from zero vs. rebranding: which do you think is actually harder?
Full case study here: https://contra.com/p/rsmMc2XQ-brand-identity-for-dalia-monitoring?referralExperimentNid=DEFAULT_REFERRAL_PROGRAM&referrerUsername=hayley_iyn0id1d
What are the unwritten rules of good design?
Like everything, the labels and stickers that hide on the undersides and insides of our products have been considerately designed, often following strict brand and system rules.
I love systems, so typographic, grid-based design will always have a place in my heart. This is my small tribute to micrographics, each following the systems I've been seeing in the wild.
I'm a simple man: I see nice typo + microdesign = I press goat
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