Not where the dashboard says it stalls. Where people wait, re-enter information, hunt for context, or chase an approval.
That answer usually matters more than a long software wish list.
My first step on an automation project is to map the real handoffs. The goal is not to automate everything. It is to remove avoidable work without creating a new mess.
If you can describe the process in five sentences, I can usually spot the first useful improvement.
• Has a poorly thought-out user flow
• Gets traffic but struggles to generate sign-ups or inquiries
• Looks polished but feels like every other website
• Confuses visitors
• Doesn't build enough credibility
• Makes your product/services difficult to understand
Let's make it work for you.