Two years ago, a friend asked me to make a few visual tweaks to his new sunglasses store website.

After checking it out, I realized it didn’t need tweaks — it needed a complete rebuild.

So we went back to the basics: → built a quick brand strategy (new name, clear target audience, mission & values) → created a simple visual identity → designed a modern, minimal website aligned with the brand’s vibe and available resources

Key highlights: ✅ Fast loading speed ✅ Only 2 pages (Home + Product) — optimized for sales ✅ Product variations feature …and more under the hood.

Check it out here → zakrays.com