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Moonlight Therapeutics — a brand working to help people with allergies, needed a brand. Using the central image of the moon reflecting a path of light on the water's surface, this brand aims to be both serious and friendly—innovative, trustworthy, and approachable.
Let me know how I did!
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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love the type !
Taking the colour palette straight out of the imagery is key 🔑 - love it
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DealDesk helps companies negotiate smarter SaaS dealswith a strong premise - “Every vendor has a Deal Desk. Buyers should too.”
The challenge? They needed to look premium enough for C-suite trust but modern enough to stand out. Go too corporate and you're just another boring procurement firm. Too startup-y and you lose the gravitas. Threading that needle was exactly the kind of ask that makes branding work so fun.
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Full case study is live 👀 Check it out
The DealDesk branding is so sharp! That balance of premium and modern is exactly right for a B2B SaaS brand — the dark teal palette and clean typography really communicate trust. Great work!
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