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Designed and edited an intense, high-energy promotional video inspired by Red Bull’s signature fast-paced, adrenaline-fueled content style. The project focuses on retaining high viewer engagement through sharp cuts, sound design, dynamic speed ramping,
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Creatives on Contra have earned over $150M and we are just getting started
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Frame of a recent work I did for @Juice
To be honest, this was one of the most complex projects of the year so far, but I'm really happy with the final video. Really grateful for the opportunity to work on it.
Good Work!
Check it out spec brand identity I've worked on last year for a hypothetical music festival called Sound of Dawn. The festival is set to occur in Inverness, California during the first calendar days of winter (December 20–21 here in the U.S). The dates are important as the main metaphor of the festival is to find light in times of darkness and thus during the typical moment (the first weekend of winter) in which we usher in the cold and darker days, I felt these could be a perfect time for music and community bring us some warmth and light to shepherd us through that change of season.
The identity includes a custom variable wordmark drawn in Glyphs, a symbol, a simple illustration system (little dancing shadows), a photographic direction showcasing the warmth and landscape of Northern California and an overall visual language inspired by the wood sculptures of Northern California artists Vince Skelly and JB Blunk. I also did some preliminary sketching of how this visual language could extend to some to a digital product and website.
I've done my best to describe this here but I do have a more detailed version of the case study on my website cameronburke.xyx as well if you are at all interested.
Selfishly I would love this festival to exist in the universe one day so naturally it seems I shall share this and inspire somebody to go out there and make it happen!!
I ENTERED INTO AN EDITING COMPETITION AND MADE THIS LONG FORM EDIT
The edit has a strong sense of momentum—the glowing type and chart-like motion make the competition concept feel tangible. The quick shifts between learn, practice, build, and outreach give the piece a clear narrative spine.
