Took HandSkill's website from outdated to premium — without changing who they are.
The old site had the right ingredients: strong brand colors, real product photography, clear navigation. But it felt stuck in 2015. No hierarchy, no conversion focus, no visual confidence.
The redesign kept the identity and elevated everything else:
→ Editorial hero layout with product staging
→ Typography that commands attention
→ Social proof bar above the fold
→ Clear CTA that actually converts
Built with HTML, CSS, and AI-assisted design — delivered fast, without sacrificing craft.
Before → After. Swipe.
What do you think — which element made the biggest difference, the typography or the product staging?"
#webdesign #redesign #brandidentity #beforeandafter #landingpage #uidesign #cosmetics
Exploring two different hero directions for a new project.
Same message, two completely different visual approaches.
Which one makes a stronger first impression?
Both are strong. I lean towards the dark version, because the orange accent on the italic "guess." pops and the profile portrait gives it a more editorial, confident feel. The navy one reads a bit more corporate, which could suit a more conservative audience. Nice exploration!
What if sending money felt a little more like giving a gift?
For Nova, I explored a banking app that brings payments, cards, and a bit of personality together. You can check your balance, browse recent transactions, send or request money, top up, and pay bills.
My favorite part is the digital postcard feature. Before sending a transfer, you can add a little illustrated card—a heart, a birthday greeting, or a playful character. A simple way to make birthday money or a thank-you feel more personal.
I carried that same 3D character into onboarding, pairing it with bold red gradients and large, clear payment details. There’s room for play, while the recipient and amount stay easy to check.
Would you add a postcard to a transfer? I’d love to know what occasion you’d use it for.