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added one sentence to my fintech app:
"We CANNOT move money, make payments, or change account settings"
drop-off went from 68% to 29%
₦47M saved with 13 words
honesty > persuasion
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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This conversation happened this week.
A client needed a full infrastructure app.
Multiple modules. Local and production testing.
Bug-free delivery. 3 month timeline.
We spent days going through the scope.
Not hours. Days.
Architecture. Integrations. Edge cases.
What the product needs to actually survive
in production with real users.
My team even reverse-engineered their
existing scripts to understand what
we'd actually be working with.
Then the budget conversation came up.
"My max budget is $25K
for the whole app with all modules."
My honest response?
"That's about 50% of what I was thinking."
I could've said yes.
Taken the $25K.
Cut scope secretly.
Delivered something half-baked.
Blamed the client later for "unclear requirements."
That's what most teams do.
I've never done that.
And I never will.
Because I've been on the other side.
I've cleaned up projects where the previous team
said yes to a budget they knew was too low.
The client always pays twice.
Once for the cheap build.
Once for the rebuild.
So what happened next?
We talked it through.
Found a realistic scope that respects his budget
without compromising what matters.
No fake promises. No inflated timelines.
Just an honest conversation between
two people trying to make it work.
That's the screenshot below.
That's how every project should start.
#SoftwareDevelopment #StartupFounders
https://entalogics.com
This is seriously impressive work. The attention to detail and level of execution stand out immediately. You’ve set a high standard here, well done.
A few snapshots of a rejected branding option from a recent client project. 😊
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