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Edited a second video for BrainMD Health, this time blending the founder's direct-to-camera segments with custom motion graphic animations to explain a more educational concept (cognitive processing speed/brain type awareness). Integrated simple animated illustrations — gauge/meter visuals and character graphics — to break down the idea visually before returning to the expert for the takeaway and product tie-in. This format adds a teaching layer on top of the straight talking-head style, helping the brand diversify its ad creative while keeping the same trusted spokesperson at the center.
#VideoEditing #BrainMDHealth #MotionGraphics #ExpertMarketing #HealthAndWellness #ExplainerVideo #SupplementMarketing #MetaAds #TikTokAds
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Umm, I'd say Framer logo shader, knowing also Sevd's tool stack 🙌
Same animation, two slightly different directions. The motion is almost the same, but I changed a few details and tried a little different color palette.
Which one works better for you? 1 or 2? Drop your pick in the comments 😉
20 voted
41%
29 voted
59%
49 votes
Closed
I'd pick 2
🚨 AI FEATURES DON’T CREATE RETENTION.
COMPOUNDING VALUE DOES.
Most AI note-taking apps compete on:
🎙 faster capture
📝 better summaries
🏷 smarter tagging
🔎 stronger search
Useful, yes.
But none of that guarantees users come back.
The bigger opportunity is when the product starts getting more valuable because the user has already used it before.
In this concept, AI doesn’t just process a note.
It notices:
→ which ideas keep returning
→ which topics appear across different contexts
→ which thoughts may deserve action
→ when an old note becomes relevant again
That changes the product from an archive into a system that learns from accumulated behavior.
And that creates a much stronger growth loop:
More input → more context → better resurfacing → higher perceived value → more input
That’s the kind of mechanic I’d test for retention.
📊 Product targets
• 30%+ faster capture flow
• 40%+ increase in resurfaced-note engagement
• 20%+ improvement in weekly return rate
• 2× higher note-to-action conversion
• 50% less manual organization
The interesting AI products won’t win because they generate more.
They’ll win because every interaction makes the next one more valuable.
👉 BOOK A MOBILE APP STRATEGY SESSION
https://calendly.com/asol_design/book-diagnostic-call-linkedin-clone
What I like most here is the idea of AI becoming more valuable with time, not just more capable in the moment. If every new note improves how older thoughts are connected and resurfaced, the archive stops being storage and starts becoming product intelligence
