This motion reel brings together a range of projects delivered for diverse brands and organizations, including Coca-Cola, McDonald’s, Tony’s Chocolonely, Upnepa, Branchout, Konga, and Gramo, among others.
Your product might be great. Does your marketing make it look that way?
For this Base44 remake, I explored how thoughtful motion design can make a product feel more intuitive, polished and engaging.
I focused on:
→ highlighting what matters
→ building a visual flow that feels natural
→ using transitions to connect ideas
→ making every movement serve a purpose
Because good product videos don't just show what a product does. They make people want to use it.
I help SaaS and AI companies turn complex products into simple, exciting videos.
POLIDO is the visual identity of my independent brand design practice, shaped by a process of listening, synthesis, form, and use.
The identity brings together a hand-drawn signature, restrained typography, tactile materials, and a palette of warm paper, graphite, and Basil green.
From printed matter to apparel and physical applications, the project explores how a consistent visual language can adapt to different materials and contexts while maintaining its character.
Scope: Brand Strategy, Visual Identity, Art Direction, and Mockup Design.
I designed and built Encore, a scheduling app for a three-office orthodontic practice, then made its launch film the same way I made the app: from the real thing.
Every screen in the film is the live app, recorded on an iPhone 17 Pro simulator. I built the phones as 3D models in Rive, mapped the recordings onto their displays, and choreographed the camera, a three-phone orbit, and a closing wall of twenty screens on a single Rive timeline. No mockups, no After Effects. Swap a screen or retime a move and the film re-renders.