My role. Lead Shopify Developer
Developed a modern Shopify e-commerce store for Wipeout Beverages, a premium functional tea brand. Customized the Shopify theme to create a fast, responsive, and conversion-focused shopping experience with engaging product pages, subscription functionality, optimized collections, and a seamless cart flow. Enhanced the storefront with clean UI, mobile optimization, and performance improvements to strengthen the brand identity and support online sales.