A barber with clippers in his hand can't text you back.
So I built Gaslight Barber Co. with @Lovable, a fictional two chair barbershop in Savannah, Georgia. The problem: Marcus cuts hair all day, Saturdays are packed, weekday evenings have no shows, and he handles every booking himself.
Customers pick a service and a barber, then see only times that truly fit the cut, plus a reset buffer for the chair. They confirm in a few taps and get a confirmation and a reminder, shown as text previews in the demo. A card hold is only charged for a no show.
On the shop side, Marcus has a day timeline for both chairs. If a cut runs long, one tap on Running behind updates every waiting client. An autopilot log shows what the app handled so he didn't have to.
This is an exploratory demo, not a real booking service. No real texts are sent and no real charges are made.
I draw logos by hand, then build everything around them: the brand, the website, the store. Lately I also make product films and ads with AI.
Recent work: an RY monogram and site for a Koreatown law firm, a winged W for a defense firm, and my family's golf eyewear brand, from the mascot to Shopify.
Starting a brand, or have one that doesn't feel like you yet? Show me what you're building.
The logo-led system reads tight because the wordmark sits clean in the negative space instead of fighting the emblem — when a brand has that kind of restraint, the Shopify store usually carries the same hierarchy into the product grid and checkout without inventing new rules....
I felt something was off with my own website.
Too plain. Not how I envisioned the brand.
So I added more creative touches and built a real story into it. Now everything makes sense.
It finally feels like Outredge 🚀
https://outredge.com/
That big bold wordmark with the corner brackets gives it so much more character. "A marketing site as good as your product" is a strong line too, says exactly what you do.