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I’ve been auditing AI SaaS landing pages lately.
And I keep seeing the same 3 conversion leaks:
→ The headline explains the product, but not the outcome.
→ The above-the-fold section asks visitors to understand too much too quickly.
→ The page has multiple actions competing for attention instead of one clear next step.
None of these are “bad design.”
They’re usually messaging + hierarchy problems.
A landing page doesn’t need more sections.
It needs to make the right message obvious at the right moment.
I’m currently helping AI/SaaS startups find and fix these leaks.
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