For student-athletes, the Name, Image, and Likeness (NIL) landscape is chaotic. LockedIn HQ’s mis...

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

For student-athletes, the Name, Image, and Likeness (NIL) landscape is chaotic. LockedIn HQ’s mission is bold: "Empowering athletes to own their NIL journey."

The technical challenge was maintaining a web application that felt like a native mobile app, fast, secure, and intuitive enough for athletes constantly on the move, while handling complex financial data and brand contracts. I managed the maintenance and scalability of the MVP, ensuring the platform delivered on its "Built by Athletes" promise across five core pillars:

1. The Monetization Engine

2. Gamified Profile & Analytics

3. Community Ecosystem

4. Event Management

5. Opportunity Management

Completed work