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A Kajabi landing page can look polished and still leave someone asking, “What am I actually signing up for?”
For Off The Pole Strength Training, I built the sales page around a specific offer: off-the-pole strength, stability, and mobility training for pole athletes, with a 7-day free trial.
The page brings together the program previews, video testimonials, and a clear route to Playbook checkout.
My approach to Kajabi landing page design starts with five questions: who is it for, what do they get, why should they trust it, how does it fit their life, and what happens next?
For coaches and course creators, that clarity gives the design a job to do.
Try showing someone your first screen. Can they explain the offer without your help?
Your Kajabi sales page is the front door. Your checkout is where visitors take the next step. Conversion tracking tells you how far they get.
For Off The Pole Strength Training, I connected all three.
I designed and built a custom, mobile-first Kajabi landing page for a fitness membership, then connected its trial CTAs to Playbook checkout.
The build included:
• Custom HTML, CSS, and JavaScript inside Kajabi
• Video testimonials and clear program previews
• Meta Pixel setup and conversion event tracking
• Checkout-click deduplication, so one click logs one event
• Desktop and mobile testing through the trial journey
One detail that mattered: I removed a “Help” link that led to checkout and could create misleading checkout-intent signals.
That's how I approach Kajabi sales funnels for coaches and course creators: connect the design, checkout, and measurement so the whole journey makes sense.
The page is live and the tracking is tested. Campaign performance comes next; these are implementation results, not a conversion-lift claim.
See the full case study:
https://contra.com/p/ANZeFMNm-otpst-kajabi-sales-page-and-meta-pixel-tracking
If your course or membership uses an external checkout, can you see what happens after someone leaves the sales page?
