New cover, new visual taste test. As a visual director, the hardest choice is choosing between your own creations. Two covers. Two directions. One choice.

Which one gets your vote?

the blue background makes the orange shapes pop

A or B? 😇👈 Which design delivers the better luxury feel and overall visual experience?

Option B feels more luxurious to me—the watch gets a clearer hero moment and the warmer accent adds just enough energy against the dark field. The typography and product scale also make the comparison feel polished.