Navigating AI in Brand Design: Opportunities for Manual Crafting

Navigating AI in Brand Design: Opportunities for Manual CraftingNavigating AI in Brand Design: Opportunities for Manual Crafting

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Brian Hermelijn

pro

• 14h

Hello everyone to reintroduce myself, I am a Brand Designer & Illustrator, currently aiming to delve into crafting future-forward ideas.

Question regards to this platform, is the usage of AI the only way of actually thriving moving forward, or are there people that is genuinely building visuals + craft without the usage of automation?

I ask, as most challenges is also aimed towards incorporating automation workflows such as kittlr, midjourney, capcut etc. into the process, so is there challenges that aims to reward non-ai workflows at all?

freelancerlife branddesigner Illustration

Curated by Alex Ginsberg for Illustrator

JAVIER | DSpot

max

• Mar 12

Craft Remains! At our studio, we enjoy incorporating AI tools to improve our process, but we still have a strong love for the craft and the human aspect behind it. Here’s a reel of some illustration processes created by our team, DSpot, over the last year. Is there an illustration process you’d like to share? We’d love to see it and provide feedback and tips!

craft process

Desmond Dankwah

• Mar 13

Amazing process and reel!

Chantal Jemmott

pro

• Mar 12

If a brand is built around texture and atmosphere, how should the illustrations respond?

This brand identity belongs to an interior designer whose work focuses on detail, materials, and atmosphere, so the illustration style needed to reflect that same sensibility.

I started by cutting shapes from paper inspired by interior elements, then scanned and refined them digitally before turning them into vector illustrations for the brand system.

Working this way helped keep the visuals distinctive and more textured, which felt important for this identity.

How do you bring texture or craft into your work? Full project

Illustration brandinginspo interiordesigner

Miguel A Coelho

pro

• Mar 12

Love this analog direction 👏

Vinta Kumari

• Mar 13

AI-Powered Social Media Growth SaaS Dashboard UI/UX

Designed an AI-powered social media growth platform that helps creators and brands analyze performance, generate content ideas, automate posting, and track engagement metrics. I structured a data-driven dashboard that simplifies analytics, AI insights, scheduling tools, and growth recommendations into a clear workflow. Delivered responsive high-fidelity UI in Figma with scalable components optimized for SaaS expansion.