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Title: The Art of High-Conversion Food Ads
Content:
"Motion design isn't just about moving elements-it's about triggering a reaction.
In my recent McDonald's project, my focus wasn't just to make it look cool. It was to use 'Visual Appetite Appeal' to capture the viewer's attention in the first 2 seconds.
By using specific timing and dynamic transitions, ! ensured the viewer connects with the product
instantly.
What do you think about the pacing? Let me know in the comments!
#MotionGraphics #FoodAds #Advertising #MotionDesign"
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I do enjoy the strong clear animations combined with the sound design, the music track building in the back makes it uplifting, well-done!
Guess this direction was the most voted in the taste test, so here’s a motion touch added to the concept.🙌
I’m also thinking about publishing my first template on the Framer marketplace.
Creators who’ve already launched one, what’s the biggest thing I should prepare for?
ILLUME has such a moody, cinematic feel — that lighting and the hand composition are stunning! Definitely launch it on the Framer marketplace. My biggest tip: have the preview video ready before launch day. It converts like crazy!
In the 90s, nobody could swipe so what did we do?
We waited, we switched channels, we listened to the fizz of a Coke bottle, we snapped a chocolate bar, advertising wasn’t something you could skip and that's what made them something we still remember.
So for Category #3 — Re-imagining an Iconic Interaction
I didn’t want to reimagine swipe left or right instead I reimagined the ads, I built a 90s CRT television in Figma Make where you change channels and the best part? On each channel, you interact with a brand ritual!
and after every ritual, you’re given a choice:
Watch the real 90s commercial, or skip it, remember that choice didn’t always exist and at the very end, there’s one final film and one message!
Experience yourself👇🏻
https://90sadexperiencebyadswithnitin.figma.site/
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