Digital Pool — Website Redesign & Product Dashboard Design
Digital Pool is a digital marketplace connecting businesses with verified software vendors, IT companies, and technology solutions.
The goal was to create a modern, intuitive experience for both businesses looking for technology partners and companies showcasing their products and services.
My work covered the public-facing website and a dedicated company dashboard, including company profiles, product management, application workflows, lead tracking, and account settings.
I focused on simplifying complex workflows, improving information hierarchy, and building a consistent design system across the entire platform.
The result is a cohesive digital ecosystem that makes discovering solutions, managing products, and connecting with potential clients easier.
The blue teal orange palette has real energy for a fitness app, irfan. The HIIT challenge posts and app UI showcases cover the full campaign story well. Clean and bold is exactly the right direction for feed-grabbing ads.
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