Healthcare SEO Case Study In the first 7 days, one evidence-based healthcare article achieved: • ...Healthcare SEO Case Study In the first 7 days, one evidence-based healthcare article achieved: • ...
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
In the first 7 days, one evidence-based healthcare article achieved:
• 15.9K Google Search impressions
• 415 organic clicks
• Average position: 4.8
• 2.6% CTR
These results were achieved without page-specific backlinks and without paid advertising. The focus was on search intent, medical accuracy, and on-page SEO.
A landing page should continue the conversation started by the ad.
For Corpus, a Pilates and physiotherapy studio, I designed campaign-specific entry points. Pilates, physiotherapy and RPG each needed a relevant starting point, while sharing one visual system.
The page keeps the brand’s warm, editorial character through typography, photography and movement. Clear service information and WhatsApp calls to action give that visual experience a practical next step.
My role covered art direction, responsive web design, interaction and AI-assisted front-end development.
This clip shows the general version. The responsive layouts follow the same visual language across desktop and mobile.
When designing campaign landing pages, do you start with one master page or with the individual ad journeys?
Separate entry points per campaign under one visual system is exactly the right instinct. The warm editorial character comes through even in the clip. I tend to start with the individual ad journeys, then build the system around what they have in common. Did the WhatsApp CTA drive noticeably more bookings than a standard form?
765 clicks. That was the starting point.
6 months later, 2,170 clicks. +183% growth.
Impressions jumped from 165K to 416K. Average position moved from 22.9 to 13.7.
No shortcuts. Just consistent SEO execution.