Built an end-to-end causal inference and uplift modeling pipeline to optimize a $50,000 promotion...Built an end-to-end causal inference and uplift modeling pipeline to optimize a $50,000 promotion...
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Built an end-to-end causal inference and uplift modeling pipeline to optimize a $50,000 promotional voucher budget for a ride-hailing platform. The model isolates true Persuadables (riders who convert only because of a discount), eliminating wasted promotional spend on "Sure Things.
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started