The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
This is the conversation nobody wants to have but NEEDS to.
When you break down $100 per video:
2-3 hours concepting, 1-2 hours filming, 2-3 hours editing, back and forth with the brand on revisions.
That's 7+ hours of skilled work. You're making less than minimum wage. And the brand?
They're using that video across TikTok, IG, paid ads, email, and their website for months. The math is brutal.
77% of UGC creators are underpricing and most don't even realize it because they never calculated their actual hourly rate.
Once you do that math you can never unsee it.
Reply RATE for my free UGC Rate Calculator. We need transparency.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Built it. It's live: Offseason Ghost
A fictional brand for a travel vlogger who never shows their face — not once, not even by accident. The scroll doesn't just reveal sections, it scrubs the actual hero video: you pull stillness into full-send velocity with your own scroll.
Concept, identity, motion system — all one weekend, all personal.
prepping for my workshop on Monday, this is a crochet visualization tool to see each and every step to turn yarn into a crab for the Claude Community House (claudebcn.com). Cool, no?
5 years in gambling design taught me one pattern: the louder the brand, the cheaper it looks.
So for my new concept project, Velor Casino: Elite Deposit Week, I went the opposite direction - quiet luxury instead of neon, restraint instead of noise, minimal color and maximum space for players who value status over banners.
💙 Full case here
Damn Dana you are so good in work