One thing I’ve noticed while reviewing websites is that the testimonial section is often treated like an afterthought. But it’s one of the few places where potential customers actively look for proof before making a decision. For this project, I designed the testimonial section to focus on measurable outcomes and clear impact instead of just positive quotes. When testimonials show what changed for customers, they do a much better job of building trust. If you’re building your website and want a second eye on how your social proof is doing, feel free to reach out.