Designed and built Melo, a calm AI companion focused on helping people slow down, reflect, and feel heard.

I started by shaping the story around the product’s core idea: creating a quiet, reassuring experience rather than another productivity-heavy AI tool. From there, I structured the page around the user journey — introducing the concept, explaining how Melo works, highlighting privacy and safety, then leading naturally into pricing and the waitlist.

Visually, I used soft colours, generous spacing, expressive typography, and subtle interactions to make the experience feel calm and human. Everything was then brought together in Framer with responsive layouts and smooth transitions.

The goal was to make the website feel like the product itself: simple, warm, and calming.