Generative AI 360° Launch Campaign for a West African Luxury BrandGenerative AI 360° Launch Campaign for a West African Luxury Brand
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Luxury fashion launches often struggle with slow timelines and high production costs. For ONYX HERITAGE, a West African regal luxury brand concept, the goal was to build a complete 360° launch campaign using Generative AI.
The Key Challenge: Maintaining 100% product and character fidelity, preserving the exact woven black cane, crimson leather scrollwork, and gold tassel hardware across every angle and lighting setup.
Creative Direction & Execution
Heritage Meets Haute-Couture: Fused traditional Yoruba royalty (gele styling, terracotta architecture) with modern museum geometry.
Locked Visual Consistency: Maintained model persona, red dress embroidery, and complex bag textures across all 5 campaign slides.
Production Value: Visualized a multi-million dollar luxury asset suite in hours, proving AI's ability to prototype campaigns prior to physical manufacturing.
Work With Me
Ready to elevate your luxury brand's visual identity with high-end, scalable AI art direction?
📩 Send a message or hire me directly through Contra to collaborate on your next launch!
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The network for creativity
Join 1.25M professional creatives like you
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Creatives on Contra have earned over $150M and we are just getting started