Super Bock Staff Collection: Illustration, Design and ProductionSuper Bock Staff Collection: Illustration, Design and Production
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Staff merch people actually want to wear. Super Bock Staff Collection. From Idea to production.
A commissioned staff collection for Super Bock: hoodie, t-shirt, and cap. I handled the illustration, graphic design, and art direction, drawing on the brand's Portuguese heritage to keep everything warm and rooted.
A good merch in terms of design and quality, screenprinted in my printing workshop.
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Benjamin's avatar
TRUEFRAME logo
staff merch people actually want to wear is rare. how did the team react?
Léo's avatar
That was exactly the goal! The Super Bock team was really happy with it. The best sign is that people wear it on their days off too !!!!!
Léo's avatar
Even customers wanted to buy it, but the Loi Evin in France doesn’t allow it....
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