Rather than simply cutting down the hero film, this piece goes back into the campaign's visual language and finds a different way into the material.

Individual gestures, details, compositions, and unexpected moments become the story, reshaped into something faster, more immediate, and native to social without losing the character of the original work.

It's an example of how I approach repurposing: don't make a smaller version of the main piece—find another story hiding inside the same material.