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[YT VIDEO] With Envato variants were generated. Human judgment turned it into the real promo campaign. In collaboration with my big br @Yanush Zetea.
For the Human by Design Challenge, we created DABLZ promo, a conceptual bag brand campaign inspired by Berlin nightlife, urban fashion, and rap culture.
Using Envato, we built a lot of video scenes which were transformed into 30-second teaser.
To make a complete promotional campaign we created:
- Posters
- Social content
- Sound design
- Landing page (DABLZ.SITE) - made with Codex help
AI helped us explore scenes and compositions, but the key decision was changing the first concept from a music video into a real product story.
Knowing what to keep, change, and remove made the difference.
Kudos to people from @Envato and @Contra!
fabulous
🚀 Design Challenge — Which Concept Wins? 👀
I've been exploring two different directions for a premium dental clinic website, both designed from scratch with a focus on modern UI, clean UX, and strong visual storytelling.
🦷 Concept A
✨ Bold editorial layout
✨ Minimal luxury aesthetic
✨ Large typography
✨ Premium 3D visuals
✨ High contrast & cinematic feel
VS.
🦷 Concept B
🌿 Bright and elegant
✨ Spacious composition
✨ Softer premium look
✨ Modern cards & subtle glass effects
✨ Clean, approachable experience
Both concepts are aimed at creating trust while feeling distinctive—not like another generic medical website.
👇 Which one would you choose and why?
A or B?
Your feedback will help shape the final direction. 💜
4 voted
27%
11 voted
73%
15 votes
Closed
Concept A's dark cinematic mode feels premium but might read as a little intimidating for a dental site, patients usually want reassurance over drama. Was this tested with actual patient personas or is it more of a portfolio exploration?
Meridial — Wealth Management Platform
For Meridial, I designed a system where the one thing that matters — portfolio drift — always surfaces first, no matter how many clients an advisor is tracking.
Signal over noise, even at 200+ portfolios. ⚪
The challenge:
Advisors managing dozens of portfolios need to instantly spot what's drifted from target — without digging through spreadsheets or noisy dashboards that bury the signal in data.
A dark, grain-textured UI gives Meridial a private-banking feel instead of typical fintech blue. The landing page proves the product directly in the hero with live allocation and drift cards, while the dashboard extends the same card system into radar charts, composition breakdowns, and a weekly digest — built so advisors can scan hundreds of portfolios at a glance.
A case in making complex portfolio data resolve into one clear signal.
The dark grain-textured UI gives this a truly exclusive private-banking feel. Did you animate the allocation drift cards and radar charts using Jitter or native Figma prototypes?