How do you launch a website for a tiny software development company—one run by Martin Micunda—tha...How do you launch a website for a tiny software development company—one run by Martin Micunda—tha...
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Miguel Ferreira
• Oct 21
How do you launch a website for a tiny software development company—one run by Martin Micunda—that adds development power (and a good dose of sanity) to product teams?
Step one: Find a villain—the hidden pain or anxiety your product solves.
That’s what I did for Codutech when I wrote Martin’s homepage copy:
⇝ “Helping product teams build highly profitable, flexible, and scalable digital products (without praying for God’s mercy or accumulating technical debt).”
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