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Noble Innovations
Noble Innovations is a trading card marketplace app that helps collectors discover, buy, sell, and complete their card collections. I built the iOS app in SwiftUI and Swift with a Node.js backend, integrating secure transactions and collection tracking.
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You nailed the overall mood here. The details just reinforce it nicely.
Two home screens for the same digital identity wallet, before and after the alongID brand styleguide.
The old one showed your actual credentials. You saw the card, you tapped it, done. It also showed a log of what just happened.
The new one replaced the cards with counts, 9 identities and 6 trusted connections, and moved Scan QR to the top, because scanning a code is what people open this app to do.
That is the real trade, and I still argue with myself about it. Cards you can touch, or numbers plus the primary action first.
You are opening this app for the tenth time this month. Which home screen do you want?
Vote below. I will post the reasoning behind the decision either way.
11 voted
92%
1 voted
8%
12 votes
Closed
The new version does a better job of prioritizing the main job people open the app for. Scan QR is immediately visible, the hierarchy is cleaner, and the dashboard gives a quick sense of what exists in the wallet.
But the old version has one UX advantage I would not completely...
This is what happens when design meets strategy. 🚀
Meet VERLUME - a full brand identity + website we built end-to-end for a client.
Clean UI. Bold typography. A site built to actually convert.
We work with founders across the US too - different timezone, same obsession with quality.
Ready for your brand's own glow-up? Drop "EDGE" below. 👇
#WebDesign #BrandIdentity #DigitalAgency
the bold typography with the clean ui is a strong combo. which page was the trickiest to get right?