Has AI taken my job yet? 👀

As a designer, I feel like I constantly need to keep up with new tools and products, if only to keep my "has a computer replaced me already?" anxiety under control

At first, we expected AI to do everything with one click Then we moved on to writing ridiculously long and detailed prompts

And now I feel like we're finally getting to a healthier place with our expectations: build a good system → get good results

I went to play with Recraft's new Logo Maker to see if AI can actually make decent logos now

Weeeeell, you can see the result for yourself! 🤩

Sure, it's not a magic button that reads your mind and does everything for you. But if you have a clear sense of your brand's style and personality, the results can be surprisingly good

Left - my usual aesthetic. Right - Recraft's take on me

So, what do you think of my one-click logo? Does it feel like me? 🪩✨

“Build a good system, get good results” is exactly where I’ve landed too. The tool only goes as far as your sense of what you’re after. How many tries did it take to get there?

I think the real shift isn't AI replacing designers, it's changing what makes a designer valuable.

When everyone has access to the same tools, taste, creative direction and the ability to build a strong visual identity become the real differentiators.

The tool can generate a logo. Knowing what makes it the Right Logo is a different story.

Exactly — taste and direction now matter most.