Elite PT Education

Full Kajabi Ecosystem for a Physical Therapy Continuing Education Platform

→ Project Overview 

Elite PT Education is a continuing education platform for licensed physical therapists. The client needed a complete digital presence from scratch: a website capable of establishing professional authority in a clinically rigorous market, plus a course delivery infrastructure that could handle enrollment, access management, and continuing education delivery at scale. No existing Kajabi setup. No prior digital infrastructure.

→ The Challenge

- Starting from zero with a clinical-professional audience that expects credibility signals, not generic course platform aesthetics - Needed course sales, enrollment automation, and delivery to operate inside a single platform without third-party tool dependencies - Also needed an email list building funnel to capture leads for their course launch

→ Phase 1: Strategy and Design

- Defined site architecture and page hierarchy for a multi-course platform - Designed layout mockups in Canva, then translated to Kajabi - Selected visual language calibrated to a licensed clinical audience: professional, not promotional

→ Phase 2: Development

- Set up full website in Kajabi: home, about, contact, and course sales page - Configured course product with structured module and lesson architecture - Connected enrollment funnels with checkout flow and automated access delivery

→ Phase 3: Integration and Launch

- Set up email sequence automation for student onboarding and course access sequences - Completed mobile optimization across all pages - Delivered full QA pass and 1:1 training walkthrough with the client

→ Outcome 

Elite PT Education operates a fully independent, professional-grade continuing education platform with no third-party platform dependencies. Physical therapists can browse, enroll, and complete coursework in a branded, credibility-first environment set up to grow with the business.

→ Testimonial

"Because of Jessica's help, we were able to focus on launching the course and serving the physical therapists. Instead of getting stuck in all those technical details, it feels like a huge weight has been lifted and we are confident knowing that our website is set up to support our launch date and our long-term growth. Working with Jessica was a game-changer for our online course business and I would absolutely recommend her to anyone that wants a website that looks professional, runs smoothly, is user-friendly, and represents their vision and their brand." -- Stephanie Parrish, Co-Founder, Elite PT Education