This project began with a single line from the client: 'We want to be the KFC of Italian restaurants.' That’s how the rebrand of Kebabberia Sabri began. They were about to expand into multiple branches and needed a completely new identity. The main ask was a mascot-style logo featuring their founder, inspired by KFC. We worked on this project for a month, going through multiple rounds of feedback, refining typography, adjusting details, and ensuring the mascot felt like the perfect fit for the brand. The final result is something the client, their customers, and I are all happy with. Below are a few glimpses of the project. Full case study: https://www.behance.net/gallery/215772043/KS-Restaurant-Brand-Identity-Guidelines #casestudy #branding #rebranding #foodbranding