I was in a creative rut last year 🫠 Burnt out from work and feeling exhausted to create for myself. I even did daily posting challenges to get myself to build the habit of posting again. From the outside, that probably looked like consistency. But internally, I still felt disconnected from my creativity and I couldn't figure out why. And whenever I stopped posting, I would tell myself I was just too busy. 👉 Client work 👉 Strategy 👉 Editing 👉 Filming 👉 Admin ..Basically everything. But I’m realizing “busy” became the easiest excuse because it sounded responsible. It made avoidance feel professional. I started The Artist’s Way this month, and I’m already noticing small shifts and quiet little realizations I had been too distracted to hear. One of them is this: Sometimes creativity needs more honesty. It needs the space to breathe before we can stop them from external voices (and yes, even the overthinking we do to ourselves). Posting consistently is one thing, but feeling connected to what you’re making is another.

Amazing!

The hardest part of creative work isn't creating.

It's deciding what to create next.

As creatives, we make hundreds of decisions every day:

• What should I work on next? • Which idea is worth pursuing? • Where did I leave off? • What's the next step?

That mental load adds up.

So for the Config Makeathon, I built Ezzi; an AI-powered creative operating system designed to reduce decision fatigue and help creators spend less time figuring out what to do and more time actually creating.

The feature I'm most excited about is the Memory Engine.

Ezzi remembers context, projects, priorities, and how you work, so you don't have to start from scratch every day.

🚀 Try the demo: https://object-baggy-85537497.figma.site/

What causes the most decision fatigue in your creative process?

Full video walk through coming soon!

Cant wait for the walk through video