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Proud to be part of the launch of Contra Labs 🚀
Together with my partner @Stacy · Heed Collective — was entrusted to shape the brand identity and web design for Contra Labs.
Congratulations to the entire team on this launch — such an important and inspiring step ✨
The question was never "can you make it?"
It's always been "is it worth making?"
@Charlota Blunárová and @Dann Petty nailed this perspective.
Excited to finally share Contra Labs with the world.
Huge shoutout to incredible collaborators @Anna Gudvin · Heed Collective on the branding, @Alex Karpodinis on the site build, and @Mark Vassilevskiy @Michael Ugwuzor + team on the video.
It's live → contralabs.com
contralabs.com
Contra Labs - Powered by Contra
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Omg I was literally just thinking how much I LOVED the branding, I was about to message Contra to say it’s a masterpiece. So so good. Congrats @Anna Gudvin · Heed Collective and the whole team
Sabrina, wow — thank you 🤍Hearing this really means a lot ✨
The network for creativity
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Creatives on Contra have earned over $150M and we are just getting started
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Excited to share that I’ve been accepted into the Contra Labs Network as a Web Designer 🎉
Through Contra Labs, I’ll have the opportunity to collaborate on paid projects with AI teams—testing, evaluating, and helping improve the next generation of creative tools.
Really excited to combine web design, Framer, and AI in new ways 🚀
Congratulation Gabriel
Exploring two identity directions for Lumena Practice—a proactive healthcare brand designed to make care feel personal, clear, and achievable.
Both directions combine wellness with forward movement, but communicate the idea differently:
A — A minimal four-petal symbol that feels calm, modern, and expansive.
B — A softer floral mark with a subtle healthcare cross, creating a more immediate connection between human wellness and clinical care.
The goal is an identity that feels warm and reassuring, with the credibility of healthcare and the polish of a premium digital experience.
Which direction better balances warmth, wellness, and healthcare credibility—A or B?
9 voted
47%
10 voted
53%
19 votes
Closed
B for me. The healthcare cross adds instant clarity while still feeling warm.
Added a new case study!
One of my favorite parts of what I do is helping businesses evolve into the brand they've always envisioned.
Remedy Beauty Co. came to us looking for a rebrand that felt more distinctive and less cookie-cutter. They wanted the brand to feel chic and current while still feeling elevated and luxurious.
From the logo suite to the marketing collateral and social media templates, every detail was designed to create a cohesive brand experience.
Did we nail it?
I love it 😊