Meet BeauDivazh 💜 Not just a salon. A full luxury beauty experience — online and offline. ✨ A website that makes you 'want' before you think I wanted to transform the original website to a digital glow up journey. The original website shared information, but beauty decisions are emotional. Customers don't simply choose a service — they choose how they want to feel.

I designed the experience around the emotional journey of a customer: I arrive~ I get inspired~ I imagine myself transformed~ I explore possibilities~ I trust the brand~ I book my experience

The website combines: Instagram inspiration, Luxury salon atmosphere, Personal stylist guidance, Beauty magazine, storytelling into one experience

It includes:

-A cinematic hero showcasing transformations, movement, and beauty moments

-A curated Instagram-style transformation feed with real salon videos

-A full services menu (28+ services across 8 categories with pricing)

-A Pinterest-style inspiration gallery

-A salon atmosphere section that sells the experience, not just the service

-A client reviews section

+A blog, careers page, and privacy policy

-Mobile-responsive, deep plum and gold aesthetic throughout

The Client experience;

-Clients book appointments directly through the website

-Upon booking they receive a magic link via WhatsApp (and email if provided) — no passwords, no app download needed

-The magic link gives them access to their personal profile: appointment history, loyalty tier, and rebooking

-Magic links expire every 30 days and refresh automatically

Owner dashboard:

-A private, owner-only command center (admin-gated)

-A living client relationship system that remembers customers, preferences, appointment history, and engagement.

-Appointment calendar and management

-Lead tracking and conversion pipeline

-AI Action Log — a live feed of everything Beau has done autonomously

-Reviews management

-Stylist scheduling

-Promotions- marketing campaign launched by the owner

The Super agent — Beau: Beau is the salon's AI beauty concierge and operations brain. She handles: -Instant booking confirmations— WhatsApp and email message to client the moment they book

-24-hour reminders — automatic appointment reminders sent the day before

-Post-appointment follow-ups— warm check-in messages after each visit, with a review request

-Daily morning briefings — owner gets an 8am summary of the day's appointments every morning

-Lead nurturing— new enquiries are logged, followed up automatically, and tracked through a conversion pipeline

-Slot-filler alerts — if a cancellation happens, Beau flags it so the slot can be filled

-On-site chat — appears at the right moment on the website as a personal beauty concierge, not a generic chatbot

The automations 7 live workflows running continuously:

-New booking alerts → owner notified instantly via WhatsApp

-New lead alerts → captured and flagged for follow-up

-Daily 8am briefing → day's schedule delivered to owner

-24h appointment reminders → sent to clients automatically

-Cancellation slot-filler → owner alerted when a gap opens

-Post-appointment follow-up → client check-in + review request at 6pm

-Booking/ reservations - books and sends confirmation message to WhatsApp or email of client

What's working right now;

-Daily owner briefing via WhatsApp

-Automated booking and confirmation sent via email

-Booking alerts to owner WhatsApp

Original website link: https://divasbeautyspot.co.ke/

App link: https://beaudivaz-085da4d9.base44.app/

About Beaudivaz glow up

DCafé did not have a service problem. It had a trust problem at the point of submission.

When I tried to order my own thesis binding, the existing form submitted before I had finished. I was left uncertain about the final request and what it would cost: exactly the wrong feeling when your thesis deadline is close.

I rebuilt that critical handoff in Base44: a bilingual (Hungarian/English), live thesis-binding journey where students can configure the finished book, see the price before submitting, review every detail, and receive a traceable reference, while DCafé’s staff receive a structured, secure production request. Students can now: - Upload their PDF, Configure print, paper, cover color, collection speed, and thesis title. - See a live 3D thesis cover update as they customize. - See their price update before submission. - Review contact details, production choices, and the final total in one clear place. - Receive a public order reference and a WhatsApp support route after submitting.

But the rebuild goes beyond a prettier website.

Behind the scenes, each request arrives in a private Operations workspace. Staff can inspect production details, securely access submitted PDFs, and progress requests through Received → In Progress → Ready.

I also built a privacy-first WhatsApp concierge that: - Answers approved student FAQs - Verifies order status with a full name + public reference - Help students escalate topics in English for the staff to review it in Hungarian.

The result is a more confident student experience and a more actionable workflow for DCafé’s team.

Base44 to #GiveItAGlow. From upload to confident handoff. Live: https://foamy-print-flow-core.base44.app/ Portfolio: https://chebbimedayoub.com/