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Wix Design for a Learning Brand.
Sometimes, simplicity is what makes a website effective.
Not every website needs to feel crowded to feel complete in many cases, it's not the number of sections or visual elements that make a design work, it's whether every element serves a purpose.
This learning platform was designed on Wix with that purpose in mind. The pill-shaped imagery introduces a sense of movement and personality, while the structured layout helps visitors move naturally from one section to the next. Rather than competing for attention, each element was given space to breathe.
The result is a website that feels approachable, organized, and focused on what matters most: helping people feel excited about learning before they even enroll.
I like the focus on purposeful simplicity. When every section has a clear job, users spend less time figuring out the interface and more time engaging with the content.
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For the @Base44 #GiveItAGlow challenge, I redesigned JosBeauty — a real beauty business — into a more premium, modern, and useful online experience.
The challenge is about choosing a real local business, improving its digital presence, and adding automation that helps the business work better — not just creating a pretty website.
Previous online presence:
Website: https://josbeautystore.com/
Instagram: Jo's Beauty Store 🌿
New website:
https://shyen-mind-flow.base44.app
For this project, I focused on creating a cleaner and more professional beauty brand experience. The new site includes a polished homepage, service sections, treatment details, before/after content, beauty-focused blogs, mobile-responsive design, and clear booking CTAs.
I also added automation to make the website more useful for the business:
• AI FAQ chatbot to answer questions about services, pricing process, treatments, booking, and aftercare
• Appointment inquiry flow to help visitors request a booking
• Lead capture automation to collect client details
• Admin dashboard to help the owner manage inquiries
• Blog-to-booking CTAs to turn educational content into potential appointments
The goal was to give JosBeauty a stronger online presence and a better way to turn visitors into real clients.
This is more than a redesign — it is a practical business tool built to improve trust, answer customer questions, capture leads, and support bookings.
Built with @Base44 for #GiveItAGlow.
nice animations
Giving a Local Business the Digital Glow Up It Deserves
For the #GiveItAGlow challenge, I chose FACE FOUNDRIÉ, a beauty and skincare business with an existing online presence, and reimagined how customers experience the brand online.
Before
(https://facefoundrie.com/)
Their website shared the right information but left room for a more modern, streamlined customer journey. Visitors had to navigate through multiple pages to find treatments, compare services, and book appointments, with little personalized guidance along the way.
Using Base44, I designed and built a fully responsive website focused on simplicity, elegance, and conversion.
The new experience includes:
✨ A premium, mobile first design
✨ Clear service discovery for facials, brows, lashes, and skincare
✨ A redesigned membership experience
✨ Faster and more intuitive appointment booking
✨ An AI powered Skin Expert that helps customers choose the right treatment based on their skincare goals
Automation
To create real business value, I implemented an AI Superagent that answers frequently asked questions, recommends treatments, guides customers through the booking process, and reduces repetitive customer support. I also added automated appointment confirmations and lead capture to streamline communication and improve the customer experience.
This project demonstrates how thoughtful design and automation can help local businesses save time, improve customer engagement, and create a more memorable digital experience.
Thanks to @Base44 and Contra for creating a challenge that encourages builders to solve real world problems for local businesses.
#GiveItAGlow #Base44 #Contra #WebDesign #UIDesign #Automation #ArtificialIntelligence #SmallBusiness #CustomerExperience #NoCode #AI #UXDesign
nice one
Which landing page wins in the first 3 seconds?
Same product. Same goal. Two different creative directions.
A focuses on energy, motion, and emotional impact.
B prioritizes clarity, structure, and instant readability.
If you landed on this website for the first time, which version would make you stay longer?
Vote A or B and tell me why.
Your feedback helps shape the final design.
12 voted
50%
12 voted
50%
24 votes
Closed
I really appreciate the subtle positioning of the 'Sportify' branding across both versions. Letting the player's head and the basketball layer overlapping the text in Version A gives it such great depth, while keeping it crisp and structural underneath the countdown in Version B...
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