Turning a great idea into a credible brand Problem: Compact Cocktail had a clear vision

Turning a great idea into a credible brand Problem: Compact Cocktail had a clear vision — premium...Turning a great idea into a credible brand Problem: Compact Cocktail had a clear vision — premium...

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Rok Rupnik

• Oct 28

Turning a great idea into a credible brand

Problem: Compact Cocktail had a clear vision — premium cocktails on tap — but no brand or tools to explain it clearly to bars and distributors.

Solution: I defined the positioning, designed a confident visual identity, and built a website and sales deck around the story “Plug. Pour. Serve.” The result: a brand that feels simple, reliable, and ready for market. https://www.knitbit.si/project-compact-cocktail

Brand Design Brand Strategy pitchdeck Pitch Deck Designer brandstrategist Figma brandidentitydesign Adobe After Effects Adobe Illustrator

Maruf Ahmed

• Oct 28

@Rok Rupnik Is the video AI-generated? looks cool

Rok Rupnik

• Oct 28

@Maruf Ahmed we actually did a studio recording for this one. It came out pretty cool I think.

Maruf Ahmed

• Oct 28

@Rok Rupnik yeh, it is so real I was like this can't be ai, hehe 😁

Allison Nulty

pro

• Oct 28

@Maruf Ahmed @Rok Rupnik I was going to ask the same thing. This is so good!

Jesutofunmi Oluwalade

• Oct 28

@Rok Rupnik Rok, this is branding done right. The clarity and confidence in your visual identity really elevate the concept. 🍸🔥 The video also is goood