UX Law 2: Choice Overload People often feel overwhelmed by too many options, a phenomenon called ...UX Law 2: Choice Overload People often feel overwhelmed by too many options, a phenomenon called ...
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UX Law 2: Choice Overload
People often feel overwhelmed by too many options, a phenomenon called choice overload. This concept ties into Hick’s Law.
Too many choices can complicate decision-making and harm user experience.
To address this, consider breaking decisions into multiple steps or using comparison tables for complex choices.
Design should simplify decisions by highlighting key content and providing tools like search and filters to narrow down options.
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