From scattered football communities to one unified match-day experience. A client came to us with...From scattered football communities to one unified match-day experience. A client came to us with...
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Apoorva Ranade
• Jul 27
From scattered football communities to one unified match-day experience.
A client came to us with a vision of bringing football fans and pubs together on a single platform. The challenge? There was no detailed specification, just an ambitious idea with evolving requirements and multiple stakeholder perspectives.
What I did:
- Led discovery sessions to understand how fans and pub owners would actually interact with the platform, instead of relying on assumptions.
- Translated evolving business needs into structured user flows, BRDs, user stories, and sprint-ready requirements that reduced ambiguity for the development team.
- Worked closely with designers, developers, QA, and the client throughout delivery, ensuring change requests were evaluated, prioritized, and aligned without silently expanding the project scope.
Result:
- Successfully launched the MVP with features including match discovery, pub listings, RSVP & check-ins, supporter groups, and real-time engagement.
Managed continuous requirement changes while maintaining delivery quality and client satisfaction.
"One of the biggest lessons from this project? A Business Analyst's real impact isn't writing documents, it's creating clarity when everyone else sees complexity."
#businessrequirement #projectmanagement
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