Excited to share the Happy Ring project!

We aimed for a clear, science-driven storytelling brand narrative highlighting the ring’s advanced sensors, regulatory compliance, and usability. The design emphasizes clarity, trust, and accessibility for both clinicians and patients.

CHALLENGES: Using custom ScrollTrigger setups and FFmpeg with custom code, we achieved fluid playback across devices and user scroll-speed behaviors. Transparent videos initially caused macOS glitches, solved via the Apple Compressor app.

RESULTS: A distinct digital identity and storytelling website that positions Happy Ring as a credible, FDA-ready medical device, supporting market entry, investor confidence, and adoption in healthcare for clinical trials and at-home care.

Self-hosted Webflow project link: [HERE]