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July Google Ads Results
š° $10.7K Ad Spend
š 254 Sales
š $94.2K Revenue Generated
š„ 8.81x ROAS
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Why exact-match keywords alone aren't saving your ad budget.
Google Search is evolving fast. With AI Overviews and automated matching, buyers aren't searching the way they used to.
If you're relying strictly on old keyword structures, Google's AI is matching your ads with irrelevant queriesāburning your budget on zero-intent traffic.
How we scale Google Ads in the new AI landscape:
š„ Negative Keyword Lists: Block low-intent searches before they drain your budget.
š„ First-Party Conversion Signals: Feed Google clean offline data so AI targets actual buyers.
š„ High-Intent Search Asset Structuring: Capture leads directly within top-of-page search results.
Stop fighting the algorithm. Start guiding it.
- Rabby Foysal
ā¢ Aug 8
I found where the ad budget was leaking.
Here's what I found inside the account.
I audited a Google Ads account recently.
And the biggest problem wasn't the CPC.
It wasn't the budget either.
It was where the budget was going.
Some products were getting clicks and spending money without producing conversions.
Meanwhile, other products were getting fewer clicks but generating actual sales.
That reminded me of something:
More clicks ā better performance.
A campaign can have:
ā High CTR
ā Low CPC
ā Thousands of impressions
ā¦and still waste money.
The real question isn't:
How many people clicked?
It's:
What happened after they clicked?
#GoogleAds #PPC #GoogleAdsAudit #DigitalMarketing #PerformanceMarketing