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Damage was never the flaw. It was proof that something survived.
For PROOF, the vest is designed to change through use.
Under the black outer fabric are multiple coloured layers. As impacts, friction and falls tear through the surface, different colours are revealed depending on the depth of the damage.
The motion below explores how the same vest can evolve into completely different versions over time.
Every fall leaves evidence.
Every scar changes the object.
Even if thousands were manufactured identically, continued use would eventually make each one a 1-of-1 piece, shaped by its own history, durability and damage marks.
The original inspiration was an 18th-century shot-proof breastplate from The Met, deliberately fired at to prove its strength:
The original armor was damaged once to prove it could survive.
PROOF proves itself every time it survives.
Submission:
https://on.contra.com/7Fk7FR
Main Submission Post:
https://on.contra.com/7Fk7FR
#FLORAMuseum #CreativeDirection #ConceptDesign
What I really like about this concept is that the product doesn’t just survive damage — it becomes more meaningful because of it.
The idea of every impact leaving behind a visible trace, eventually making every piece unique, feels incredibly human. It turns durability into...
Thanks Mustafa! Really appreciate your support.
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The network for creativity
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