Contra - A professional network for the jobs and skills of the future

Contra - A professional network for the jobs and skills of the futureInvest in SDA Property Near Maddington Homestead, Perth

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Pabitra Chatterjee

• Feb 10

This is a SDA (special disability accomodation) residential project in the Perth city, very near to Maddington Homestead. A new plot has been sanctioned, named as McLaughlan Blvd. There are five houses and cul-de-sac road.

3D Rendering Architecture & Interior Design 3D Modeling Adobe Lightroom Autodesk 3ds Max Chaos Corona

Chantal Jemmott

pro

• Mar 24

Sometimes a small detail can shape the entire identity.

An architecture and interior design studio, wanted a brand that felt more approachable within the industry.

One small detail became key: the dot in the name.

Instead of keeping it perfectly geometric, we softened it. Made it more fluid. From there, it evolved into a linear form that helped shape the brand icon, reflecting the idea of transforming a space.

That same point, combined with textures, became a recurring element across the identity. A simple detail, but one that makes the brand feel more recognizable and cohesive.

Do you usually find concepts in small details like this, or start from something bigger?