Designed a complete ecommerce website concept for Chocobrat, a bakery brand focused on cakes and desserts.
The main goal was to make the website feel warm and inviting while keeping the shopping experience simple and easy to follow.
I worked on the full page structure, including the homepage hero, best-selling products, product cards, brand story, testimonials, contact CTA and footer experience.
A big part of the design direction was balancing strong food imagery with clear navigation and conversion-focused sections, so the site feels visual without becoming cluttered.
The final design uses a warm cream and chocolate-inspired palette, bold headings, rounded imagery and plenty of spacing to give the brand a friendly and modern feel.
This project was designed in Figma with both desktop and responsive layouts in mind.
A bold landing page concept built around speed, freedom, and off-road adventure 🔥
The visual direction combines desert landscapes, oversized typography, and a dynamic vehicle composition to make the experience feel energetic from the first screen
Special attention was given to:
• Strong action-focused hero composition
• Bold typography and clear hierarchy
• Desert-inspired visual atmosphere
• Adventure-focused CTA
• Responsive mobile experience
• Simple and clean navigation
The result is a high-energy landing page that feels fast, adventurous, and made for people who want to get off the road
Looking to create a bold website for an automotive, outdoor, or adventure brand? Let’s connect 🚀
Branding v4 for Virtuoso
This design evolution, made an impact to the brand growth's by:
- Webflow to Framer migration of 150+ static pages and 500+ CMS
- Increasing website conversions
- Having consistent brand presence across digital mediums
- Increase brand awareness