The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Brand identity for an app I’m building for nurses. This project was entrusted to me by higher authorities in my country and it’s my honor to bring it to life. Will be sharing updates about my entire build, step by step daily. Follow to not miss out.
By the way what do you think of the design?
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Every element in your identity either traces to a decision about your company or it traces to a mood board. The question stays open until you need a surface that was never scoped.
Then it gets built by copying the closest thing that already exists, and every step in that chain looks reasonable on its own. That is how a brand drifts without a decision behind it.
🐾 Recent Work | Brand Guide for Tails & Co.
Recently completed a brand guide for Tails & Co., creating a clear and cohesive visual foundation for the brand.
The goal was to bring all the important brand elements together into one practical guide — from logo usage and typography to colors, visual direction, and overall brand consistency. The result is a system that makes it easier to maintain a recognizable and professional identity across digital, print, and future marketing materials.
I focused on keeping the guide both visually polished and easy to use, so anyone working with the brand can understand how to represent it consistently.
Project: Brand Guide
Client: Tails & Co.
Services: Brand Identity • Brand Guidelines • Typography • Color System • Visual Direction
Another project where the goal wasn’t just to create a great-looking brand, but to build a visual system that can grow with it. 🐶
#BrandGuide #BrandIdentity #BrandGuidelines #BrandDesign #VisualIdentity #GraphicDesign #Branding #CreativeDesign #TailsAndCo
Sphynx or Markhor?
Two very different logo directions, built for the same brand.
One speaks to where the brand comes from.
The other speaks to who the brand is for.
Both had a reason to exist. Only one could define the identity effectively.
Which one do you think the client chose?
And if you’re curious about the thinking, debate and decisions that led to the final direction, I’ve broken down the full story in this post.
5 voted
56%
4 voted
44%
9 votes
Closed
the sphynx cat logo is cool. which one won?