Shot, produced, and styled a campaign for an Australian jewelry brand, Botanical H2O on location in Bali. I worked with the brand from brief to final content handover, insuring that all campaign objectives were met.
A collection of high-converting social media creatives for food & beauty brands. I focused on clean, product-focused visuals that stop the scroll and drive "Shop Now / Order Now" actions. Designed for Instagram, Facebook ads, and menu posters.
The pink donut tile stops the scroll, and the burger one has real appetite appeal. How do you keep a food set and a skincare set feeling consistent in one collection?
Made this concept for a fashion & brand production agency, but the deal didn't close in the end.
Honestly, I’m obsessed with the fashion niche and would love to design websites for projects like this, but I’ve actually never built a site for a fashion brand before — this was my very first attempt. Kinda sad it’s staying in my archive because I genuinely love how it turned out!
Project Title: The Sahel Edit — High-End African Fashion Positioning & Art Direction
Description: Created a comprehensive luxury identity and visual campaign package for a contemporary African apparel brand. Focused on earthy color theory, cinematic lighting, and risk-reversed brand architecture designed to attract elite buyers and secure high-ticket retainers.
Incredible breakdown. The biggest shift for modern brands is moving away from commodity design and treating visual identity as a conversion asset. When you engineer the narrative for the top 4%, everything changes.