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Your pricing page is where trust goes to die.
Or where it converts.
I reviewed a coaching business site last week. Traffic was solid. People clicked "See Pricing."
Then they disappeared.
The pricing page:
• 3 tiers with 47 bullet points each
• No clear recommendation
• "Contact us for pricing" on the premium tier
• Zero testimonials
We rebuilt it:
• 3 tiers, 5 benefits each
• "Most Popular" badge on middle tier
• All prices visible upfront
• Added: "500+ coaches trust us" with faces
Same traffic. Sales calls booked jumped 65%.
Your pricing page isn't about listing features.
It's about making the decision easy.
What does your pricing page look like right now?
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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If websites came with a care label, what would yours say? 🤔
I've been thinking about how micrographics, those small labels usually found on packaging or clothing tags, could translate to the web.
As web designers and developers, we know there is *so* much invisible thinking behind a site: structure, performance, accessibility, content systems… and we rarely see it. 👀
As builders, we think about these things constantly, but users rarely see them. Maybe there’s value in making the craft more legible.
What do you guys think? 💭
This is such a fun concept. The care label idea makes all that invisible work visible in a really clever way. "Reduced motion safe" and "92 Lighthouse" on a tag would tell you so much about how thoughtfully a site was built. Would love to see this become a real thing designers actually share with clients.
Fantastic work, do you plan the final animation to be morphing every few seconds or are you just testing which variant works better?
I am all in for variant 6.
Excited to share the Revo Padel Club project! 🎾 We crafted a full brand identity, designed social media templates, and built an intuitive website UI/UX—everything to level up their club’s digital presence.
Nice work, you are best!
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