Just finished this door hanger design for CORE, a home services company that handles everything your home needs. 🏠🔧
The goal was simple — make it bold, make it clear, and make it impossible to ignore. Dark background, strong typography, and a 50% off first service call offer that actually stops people in their tracks.
Both sides tell a story. The front hooks you with the deal, the back shows you everything they can do. Clean, confident, and built to convert. 💪
This past summer, I read 10 books on thinking like a business and becoming more intentional with time and resources. Here are a few takeaways:
Built to Sell and The Business of Expertise challenged me to focus on specialization instead of trying to be everything to everyone.
Win Without Pitching's main point is we shouldn’t have to convince everyone to work with us. The goal is to become valuable enough to attract the right clients on the right terms.
Never Split the Difference drove home that the skill of negotiation is understanding what someone actually needs to get what you want in return.
The Greatest Salesman in the World Parts 1 & 2 both explore the mindset and personal responsibility behind lasting success.
Matisse in Nice and The Matisse Stories were personal reads because I love his art.
Die With Zero asks how we can use our money and time to create meaningful experiences while we're alive. Die Empty challenges us to stop sitting on our ideas and put our potential into the world.
If you're a reader, what books have improved the way you approach your work?
A strong service business needs a website that builds trust in seconds.
Just wrapped up this Webflow project for Aquila Electrical, designed to make a wide range of electrical services feel simple to explore for homeowners, commercial clients, and industrial customers.
I focused on clear service pathways, strong project showcases, responsive layouts, trust signals, and a straightforward quote journey that helps visitors move from “I need an electrician” to taking action.
Curious to hear your thoughts, does the website feel clear and trustworthy enough for a service business like this?
Clear service paths are key when you're serving homeowners, commercial and industrial clients at once. Nice Webflow build for Aquila Electrical, Victor.